Social Media

Without Quality Products, Social Media Can’t Save You

Kathryn Lee

Social media has completely altered the way consumers research, shop for, and buy products and services, so it makes sense that so many organizations are trying to harness its great power to drive business. It seems like every major company has either already begun to invest significant resources in it, is in the process of […]

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LinkedIn Premium: Is It Worth the Money?

As a loyal and vocal fan of LinkedIn, many people have asked me over the years if LinkedIn Premium, the paid version of LinkedIn, is worth their money. Without ever having upgraded to Premium myself, I told people that unless they were in HR or sales, the free version of LinkedIn provides all the tools […]

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10 Reasons to Reassess Your Love for Technology on Valentine’s Day

Valentine’s Day is here, and what better way to celebrate this day than to examine the love you feel for your favorite technologies, like smartphones, social networks, iPads, and laptops, for the sake of redirecting some of that love toward your human relationships? If any of these violations sound familiar to you, it may be […]

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Social Media for Business Professionals: New Training Launched in Cincinnati

If you could gain a better understanding of how social media can further your business goals by taking a few workshops, wouldn’t you take that opportunity?

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Six Quick Tips for Becoming a LinkedIn Power User in One Hour a Week

If you’re a LinkedIn user, a look into the LinkedIn mirror might reveal some stunning truths about you. We all need a reality check from time to time if we care about growing and improving professionally, right? I’ve used LinkedIn since 2006, quite a long time to remain loyal to any website. Yet that doesn’t mean I don’t have things to learn. Even when I think I know it all, there are still ways to improve by watching others who do things a different way.

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A Mix Tape of 2011 Social Media Observations and 2012 Expectations

This post goes out to all of those who remember making mix tapes on cassettes for their friends, crushes, and significant others. I found a mix tape of mine recently while cleaning out some old boxes. Was I too shy to give it to the girl I liked in the late 80s, or did she return it to me (ouch!)? These days, we just hand out iTunes cards and tell people to make their own playlists. How un-creative have we become? What will the next generation of social media look like, and what will those practitioners say about how we used social media in 2011 and 2012? After all, we are still in the mix tape stage of social media.

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What Are the Benefits for My Business to Create a Page on Google Plus?

Dear ABR, Just when I thought I was participating in all the right social networks for my business, I started hearing about Google’s social network called Google Plus. Because it’s Google, it has caught my attention, but do I really need to spend time on yet another social network? What are the advantages of being on Google Plus?

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Five Ways to Scare People Away from Your Social Media Sites on Halloween (and All Year Long!)

With Halloween lurking around the corner, it is a timely occasion to share my top five scare tactics that are sure to send your social media communities running and screaming through the streets in horror.

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How Do I Maintain Control and Privacy on My Facebook Business Page?

Dear ABR, I have not created a Facebook business page for my company. I don’t want people to see what I am posting from a personal standpoint on my profile. I want to be able to control what people see, and I’m unsure of how much control I would have over my business page. How can I get my business more involved on Facebook but maintain control and privacy?

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Top Ten Ways That TweetDeck Takes the Phobias and Frustrations Out of Twitter

In this video blog, Accelerated Business Results Social Media Specialist Jason Martin discusses Twitter and TweetDeck and demonstrates the advantages of using TweetDeck to manage your Twitter account.

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How Do I Incorporate Social Media with Limited Resources?

Dear ABR,

I am a mid-sized business. I understand the need to engage in social media. What are some ways that I can get this done in an efficient and effective way, considering I don’t have the resources to “hire” someone to do this work? How have others kept it a focus while keeping costs and resources allocated appropriately?

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10 Content Ideas to Tap When Your Social Media Sources Are Tapped Out

Social media practitioners report that a real-time burden in social media is the act of sourcing content to post on their social networking profiles. We all get to a point in our social media lives where we hit a wall, where we’re out of breath. Despite having a content marketing plan, the ideas for new and fresh content have gone stale. This is the point where social media managers often lapse in the frequency and quality of their social content publishing.

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Generating New Business with LinkedIn

Last week we shared 17 tips to boost your sales performance and business results. As a follow-up to that blog post, we posted a poll on our Facebook page asking our fans to vote for the topics they wanted more information about. While it was a tight race, ultimately the most requested topic was identifying new contacts and opportunities using LinkedIn.

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Work Smarter with the Institute for Social Media

ABR is partnering with the Institute for Social Media (ISM) at Cincinnati State to offer the upcoming Selling 2.0 Certification. The purpose of this program is to teach professionals how to work smarter by combining proven sales skills with the advantages of social media. For today’s blog, we have interviewed Jim Kleemeier, one Cincinnati State’s Workforce Development Center leaders, to find out more about the Selling 2.0 Certification course and what the ISM can offer.

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Using Social Media to Nurture Sales

I am amazed at how many sales leaders are still requesting their sales teams to pound out X number of cold calls per day. How’s that working for you? There is so much data at our fingertips and other much more effective methods. Let’s work smarter, not harder. Below I’ve listed nine quick tips on how to use effective sales techniques to warm relationships and stay top of mind with your current and potential customers.

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Thanks for the SPAM!

No, I’m not talking about the can of mystery meat. I’m talking about how sales people can really mess up an opportunity and not even realize it. I see bad sales pitches on a daily basis.

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Social Media Mythbusters

Can you believe that it’s 2011 and we still have to debunk social media myths? Many of us have fallen in love with social media, both personally and professionally, but some people are still reluctant to fully embrace this relatively new form of communication. This post addresses some of the common myths still floating around about social media.

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Quick Tips for Monitoring Your Online Reputation

Video Blog: Guest contributor David Siteman Garland shares valuable tips for monitoring your online reputation.

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How to Find Top-Notch Employees

It’s no secret that strong recruiting is essential when it comes to identifying and attracting high-quality job candidates. But in today’s world, what is the best way to recruit and what kinds of resources are available that will give you top results?

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Monitor Your Reputation (and Your Customers!)

Would you ever let your phone ring in your customer call center and not pick it up? This is what happens on a daily basis inside social media tools. I see where people are praising companies or complaining about a recent experience and no one is responding back to those comments.

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Kendra Ramirez to Serve on Social Media Panel for GCASTD Fall Conference

Kendra Ramirez, Social Media Strategist at Accelerated Business Results, will be a panelist at the Greater Cincinnati American Society for Training & Development (GCASTD) 2010 Fall Conference on October 8 at the Savannah Center in West Chester, Ohio.

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Pre-Call Planning Using Social Media

Good pre-call planning will increase your close rate and shorten your sales cycle when you use the right tools to research contact, company, and industry information. The objectives of pre-call planning are to find information to more easily build rapport, uncover a pain or initiative of the prospect, identify the prospect’s competition, and understand the issues that the prospect is facing.

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Social Media Strategist Kendra Ramirez to Lead Session at ABA Marketing Conference

Kendra Ramirez, Social Media Strategist at Accelerated Business Results, will lead a session on “Integration and Management of Social Media in Your Bank” at the American Bankers Association (ABA) Marketing Conference at the Hyatt Regency Minneapolis on September 14, 2010.

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Basics to Get Your Social Media Strategy Started

So you have started a Facebook business page, Twitter account, and LinkedIn profile but don’t understand why your phone isn’t ringing. Having a presence in social media is not enough. Like anything in life, you have to use the tools available to get the most out of them. Ask yourself: Am I engaging and adding […]

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Getting Started with a Company Twitter Account

Twitter is a great tool for companies that want to engage in conversation with their current and potential customers. Below are some key tips for making the most of your Twitter connection: Use a tool like HootSuite or TweetDeck to help manage your company Twitter account more effectively. One advantage of these is that you […]

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Award-Winning Sales and Social Media Consulting Firms Merge

Combined forces to help clients use technology to directly connect with customers and increase sales CINCINNATI, Ohio (Feb. 1, 2010) – Accelerated Business Results (ABR), an award-winning sales and service training company, has acquired social media consulting powerhouse Sales Konnect. The combined firm will feature the expertise of the ABR team and Kendra Ramirez, a […]

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Social Networking for Business Development E-Learning

Amy Fox

ABR is offering a new training program that teaches proven techniques to engage prospective customers using LinkedIn. The course equips participants with research-based sales methods and ongoing access to a cache of best practices.

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Online Classes Teaching Social Networking Skills Now Available

CINCINNATI, Ohio (April 17, 2009) – Everyone’s tweeting. Most professionals are linking to each other. Facebook’s just as important now as a website. But how do busy business owners and sales professionals make sense of what will make a difference to their bottom line? Enter: www.SellMoreStore.com, a new Internet-based training program from Accelerated Business Results […]

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