When working with new clients, custom training providers are tasked with learning about the client’s background, vision, and goals, and then connecting that information to the right training solution. It is critical to establish credibility and build trusted relationships quickly with clients, and that starts with an effective needs analysis strategy. There are four fundamental […]
What’s new with ABR? Take a peek at what’s going on in our world as we work to deliver relevant, world-class solutions for our clients. ABR Training Manager Darrell Burke doesn’t spend all of his time in the classroom. Today he is conducting a needs analysis session with one of our clients. In this session, he’s […]
I think we’ve all been there: the COO just got back from a conference and has a new book in her hand, she’s excited and wants everyone to read it. Study it. Train on it. Shift the culture to adopt it. While some employees are eager to share her enthusiasm, many others are wary, as […]
My favorite part of my job is learning about the vision and goals of my clients, and connecting ideas and opportunities in our discussions that generate the right training solution for them. As a custom training provider, we have to establish credibility and build trusted relationships quickly, and for me that starts with an effective […]
In today’s business environment, it is increasingly difficult and costly to pull people off the production floor or out of the field for training. So when we make the business decision that training is worth the cost of taking employees away from their primary task of generating revenue or serving customers, it is critical that we make the most of that time and focus training on what matters most.
This week as I spent time with many veteran sales professionals (with 15-30 years of sales experience) at a sales workshop, I was reminded of how important a thorough needs analysis is to a healthy and prosperous relationship; especially the criticality of understanding your customers’ personal needs, and not just with new relationships.
How ABR helped Simplexity develop a customer interaction strategy and provided recommendations for specific training interventions and performance opportunities.